Friday, February 24, 2012

Bat Your Lashes with Confidence

Looking for mascara that doesn’t clump and actually gives you sky-high lashes like every advertisement claims?  Try Clinique’s High Impact Mascara in black for a bold and sexy look.  Even though it is a steeper price compared to other mascaras (at about $15), splurge just this once and trust us.   You’ll feel guilty-free when you see the results! 

Try for yourself this TRAX recommendation and let us know what you think!
By Courtney Wolf
Photo Cred

Wednesday, February 22, 2012

It's Never Too Early to Jump Into Spring

Winter got you down? Do you find yourself dreaming of flowers and laying in the grass while the warm sun beats down on you? If you do, then you (like many of us) have hit the winter blues. Its that awkward time of the year where spring is close enough to want it but far enough away that you can't quite feel it. To help with this we prescribe a healthy dose of color to brighten your pre-spring purgatory.

3.1 Phillip Lim

Take those neutrals you have been rocking all winter and start to introduce some pastels or splashes of solids to get that spring feel without freezing in the winter cold.

Reed Krakoff

Diane Von Furstenberg


By Nick McHenry

Tuesday, February 21, 2012

Reality of Fashion Week

Hope this gives you a nice little giggle!


Photo provided by Lucie Mulligan

Monday, February 20, 2012

Avoid the Grey

Two weekends ago on February 4th, TRAX staff member Madeline Riebe ventured to the annual Avoid the Grey fashion show hosted by Uptown’s favorite boutique for young, edgy, and eclectic styles: Cliché.

While the surrounding neighborhood seemed quiet and drab, entering the grand warehouse venue was like walking into a hip, undercover New York club. Upbeat techno music enhanced by a pop harp player boomed throughout the building as an artistic medley of psychedelic video clips projected on the wall. Fashionistas in high heels, LBDs, mink shawls, thick-rimmed glasses, and red lips were everywhere, clutching onto fancy drinks and mingling with Minneapolis’ happening in-crowd while getting their chance in the spotlight as professional photographers shot away.

However, no traditional runway or designated seating was to be found. Instead, five giant white boxes were dispersed throughout the room, each with several “peep holes” cut out for spectators to peer into which provided for an usual, interactive experience. Inside the boxes housed the creative visions of amazing local designers. Looking into them was like entering a fantasy world of fashion complete with complex scenery and dramatic lighting to evoke a personal message.

Rather than more marketable garments, the models were dressed in incredible, bizarre, artistic and extravagant costumes and makeup and had to act out their role in the scene. From a horned, woodland goddess to a glam Amazon woman in 12-inch yellow lace heels, each box awakened a unique perspective. Could this creative approach to apparel design be the new trend in fashion shows?

Avoid the Grey definitely pushed fashion “outside (or inside, rather) the box” and was a must-see event of the year.

Sad you missed out? Don’t worry, with Minneapolis/St. Paul fashion week approaching, here’s a list of other jaw-dropping shows to attend:

MNfashion Emerging Designer Showcase
Februrary 20th, 6:00 pm @ CO Exhibitions Space

The Shows
February 21st, 6:00 pm @ 514 Studios

February 23rd, 7:00 pm @ Amsterdam

Parc Boutique Trunk Show
February 25th, 12:00 pm @ Parc Boutique

February 25th, 12:00 pm @ Architectural Antiques

Check out for more info on the events


By Madeline Riebe
Photo Cred Madeline Riebe

Saturday, February 18, 2012


We have a Pinterest!

If you don't know what this addicting site is, you are missing out. This site acts as a virtual pin board for pictures and links you come across as you are searching the web. It is a great resource for remember where you found those to die for heels, or to just be inspired.

Be careful though! It's addicting.


By Lacey Braun
Photo Cred

Friday, February 17, 2012

Dip-Dye Hair

Looking for a change from your boring, same-old hairstyle? Turn up the drama by bleaching the ends of your hair and then adding striking hues.  This trend has started in 2011 and is extending into 2012 with stars like Kate Bosworth, Rihanna, and Carrie Underwood strutting down the red carpet with streaks, washes of pastels, bright dyes, and dip-dye looks.


By Courney Wolf
Photo Cred,

Thursday, February 16, 2012

Bootie Bootie Booties, Rocking Everywhere

As the winter months rage on, the tall boot style trend does as well. You can find these types of boots almost everywhere. Including but not limited to; Target,, DSW, and Amazon. These boots go with absolutely everything, not to mention the fact that they are just plain beautiful.

Frye Mirabelle Slouch

Frye Billy Hammered Stud

Jessica Simpson Ambery

Steve Madden Torrii

Frye Jane Strappy

Minnetonka Moccasin Front Lace Knee

Hope you enjoyed the foot candy!


By Justine Tutewohl

Wednesday, February 15, 2012

Goodbye to a Legend

On February 11, 2012, music lost one of its greatest stars. Whitney Houston died at age 48 in her hotel Beverly Hills, just one day before the Grammys.

She is famous for her powerful and majestic voice and her songs; such as “I Will Always Love You” and “I Wanna Dance With Somebody”.

Her impact on music will continue long after her time. While the world has lost a star, the sky has gained one. R.I.P. Whitney.


By Justine Tutewohl

Spring is In the Air

Spring 2012's most wearable fashion trends you don't want to miss out on.

Which trend is your favorite?


By Justine Phan

Tuesday, February 14, 2012

Happy Valentine's Day!

Valentine’s Day is just around the corner! Here are  5 spectacular V-day outfits that are sure to spice up your date , or make you feel sweet at home while curled up with chocolate and watching the latest Nicholas Sparks movie.

Spice up your night with this sexy little get-up.
Victoria’s Secret – Embroidered Eyelet Babydoll

Snuggle with you dog and watch The Notebook.
Victoria’s Secret – Pillowtalk Tank Pajama

Stroll through the park with your valentine.
Forever 21 – Ponte Knit Bodycon Skirt

Hit the club with your girls for a night to remember.
Charlotte Russe – Ruffled Panel 2-Fer Dress

Give your valentine a sweet and elegant surprise.
Oscar de la Renta Sleepwear Print Georgette Chemise


By Ashley Amland

We Heart You!

Happy Heart Day from all of us at TRAX!

Your amazing style gives us palpitations.


By Lacey Braun

Monday, February 13, 2012

Denim Double Take

[Caution readers: Coming up is a trend that could go horribly awry. Please handle with care and good fashion sense.]

This spring retailers are bring back the 70s and 90s and switching things up by putting denim on the top half of the body rather than your bottom [half]. Jean jackets and denim inspired cotton shirts and dresses are making their way back onto the shelves and racks and into our closets this season. But this TRAX writer is a little hesitant to get too excited because I dread seeing a jean jacket paired with jean pants. ICK. But if one can style it right, this trend can turn into a cute fashion twist. To demonstrate I created two outfits using this denim double take trend.

First outfit is a denim inspired cotton shirt dress that, while it’s still a little chilly out, can be paired with legging and boots and accessorized with a scarf or necklace or a cute pair of flats in the warmer months for a light, casual day look.

My next outfit has a little more of a twist. I took a denim mini dress and paired it with a bright floral skirt for a fun spring to summer look!

Remember, stay away from denim on denim, especially if they are the same shade. No one wants to look like a cowboy at junior prom in a denim tuxedo.


By Emilie Radigan
Photo Cred Emilie Radigan